Size Inclusive Sweet Lolita Brands 2020

While Lolita Fashion has rapidly gained international popularity outside of Japan, inclusive sizing has lagged behind considerably. It’s not uncommon for Japanese brands to still make one-piece dresses without back shirring or JSKs with high-waists, thus essentially shutting out large portions of the Western audience with restrictive sizing for most of their pieces. Plus size Lolitas especially get the short end of the stick as the most popular brands continue to be inflexible with their options. All brands should offer inclusive sizing so that everyone can wear those pieces and until that day comes, hopefully this blog will help expose some new places to check out.

This blog is to showcase and highlight some lesser known Western and Eastern brands that specialize specifically in sweet Lolita or offer sweet Lolita pieces. For inclusive sizing, we’re looking at pieces with options ranging from a minimum max bust of 100cm/39in bust (US sizing charts vary dramatically as clothing sizes are not standardized so this can put someone anywhere between a US size 10-16 depending on the chart) as this tends to be where Lolita plus sizes begin (Japanese size 2L). We’re also looking at brands that have specifically marked plus size/custom sizing options. This list is tracking bust size specifically as that tends to be one of the most common points of sizing issues regarding Lolita but of course, bust size does not inform someone’s full measurements such as waist, height, shoulders, etc, it’s just what’s being used to produce this list so please make sure to always review all listed measurements on a piece before ordering and note that there is typically a 2-3cm (plus or minus) margin of error with most garments. These are organized in no particular order and of course, all images belong to their respective brand owners and are merely used as examples of their works here.

Before we get started, there are several plus-sized Lolitas on Youtube you can follow that have their own videos and insights on brands and tips for plus-sized Lolitas. Please consider checking them out:

There are also some plus-size Lolitas who have written blog posts about navigating Lolita and the state of the fashion.

Okay onto the brands! (Image heavy post below)

Maxicimam

URL: https://www.maxicimam.com/ & https://www.cdjapan.co.jp/brand/100000108
Location: Japan
Specialty: Dresses, Blouses, & Accessories
To order overseas: Use CD Japan or a Japanese Shopping Service
Custom Sizing: No

Maxicimam is a Japanese Lolita brand that has existed since at least 2002. This brand is extremely underrated as an Angelic Pretty alternative. With a bundle of pink pieces and fun border prints, Maxicimam also features their “Lovely” size selection in which most of their pieces are converted into larger plus sizes being one of the first Japanese brands to do so. Their plus sizes range from Japanese L-5L or 120-140cm bust with some pieces going beyond this as well.

metamorphose temps de fille

URL: https://www.metamorphose.gr.jp/online-shop?language=en
Location: Japan
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website or use a Japanese Shopping Service
Custom Sizing: No

Metamorphose is a Japanese Lolita brand that has existed since the 1990’s. Metamorphose frequently visits the United States during conventions and takes feedback. They’re a major brand with frequent releases. They’ve recently invested in creating Plus Size and Plus Plus Size options for their newest collections. While these collections so far have tilted towards gothic and classic, Meta is known for their colorful and loud sweet prints as well so it’s only a matter of time before they release more sweet prints in more sizes. Some of their current and older collections feature fully shirred dresses, blouses, and skirts with a max of 120cm-145cm so it’s also worthwhile to look for this brand secondhand as well.

Glitter Tale

URL: https://www.etsy.com/shop/Glittertalelolita & https://www.facebook.com/Glittertalelolita & https://www.instagram.com/glittertale.official/
Location: Vietnam
Specialty: Dresses, Blouses, & Accessories
To order overseas: Contact them on Instagram or Facebook or order from their Etsy
Custom Sizing: Yes

Glitter Tale offers a wide range of different sweet prints and wardrobe staples in a Made-To-Order format with custom sizing and no extra fees for plus sizing. Their dresses are affordable and downright adorable in a way that competes well with Angelic Pretty with numerous colorway options and even ouji options for some prints.

RosinaBlue

URL: https://rosinablue.jp/
Location: Japan
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website or use a Japanese Shopping Service
Custom Sizing: No

RosinaBlue is a Japanese Lolita brand that specializes specifically in plus sizes. They offer a size range up to Japanese 3L or roughly max 100cm with some pieces up to max 130cm bust when with shirring.

The Angelic Forest

URL: https://theangelicforest.com/
Location: United States
Specialty: Dresses & Accessories
Custom Sizing: Yes

The Angelic Forest is a Western indie brand. They have featured several Made-to-Order dress, skirt, and purse designs in a nice collection of pastel sweet colors. Their most recent collection’s largest size accommodated up to 152cm bust. Their dresses and skirts offer a wide range of sizes and they also offer custom sizing.

Cotton Candy Feet

URL: https://cottoncandyfeet.com/
Location: Brazil
Specialty: Shoes & Bags
To order overseas: You can order directly from their website
Custom Sizing: No

Shoe sizing is actually a massive barrier in regards to Lolita fashion as most Japanese brands only go up to a size L or LL (24.5cm-25.0 or the equivalent of a US size 8-8.5) so I wanted to include an inclusive shoe brand as well. Cotton Candy Feet offers shoe sizes in Brazil sizes up to 42BR or the equivalent of US size 12 in women’s. CCF also offers a wide range of bags that compete with Angelic Pretty’s designs.

Atelier Pierrot

URL: https://atelier-pierrot.stores.jp/
Location: Japan
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website or use a Shopping Service
Custom Sizing: No

Atelier Pierrot is both an original Lolita brand and a storefront that sells pieces from other Lolita brands. While Atelier Pierrot as a brand mostly makes gothic pieces, some of their skirts and blouses can work well in sweet and hime style coordinates and serve as wardrobe staples. Atelier Pierrot recently created a more overseas version of their website with a Plus-Size section.

LIEF

URL: http://www.lief.co.kr/index.html & https://www.facebook.com/lief.co.kr
Location: South Korea
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their through email or buy from Atelier Pierrot
Custom Sizing: No

LIEF is a Korean Lolita brand that makes both sweet and classic Lolita pieces. LIEF has an XXL size that goes up to 118cm bust as well as a range of blouses that go up to 140cm-157cm max bust.

Infanta

URL: https://shop33035817.taobao.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their Taobao using a Shopping Service, email them, or buy from a Taobao reseller
Custom Sizing: No

Infanta carries a lot of beautifully designed sweet prints in pastels and royal colors. Their largest sizing tends to go up to 105cm bust for main pieces and 116cm bust for blouses.

Dollbe

URL: https://www.etsy.com/shop/Dollbe
Location: United States
Specialty: Dresses & Blouses
To order overseas: You can order directly from their Etsy
Custom Sizing: Yes

Dollbe is a Black-owned Western indie brand maintained by one person. Dollbe creates original print designs for all styles of Lolita, including sweet. The brand is currently taking a break until February 2021 but their pieces are worth waiting for. With sizes ranging from US XS to 6XL, Dollbe is a true size inclusive Lolita brand.

Spooky Sparkle Party

URL: spookysparkleparty.com & https://www.etsy.com/shop/spookysparkleparty (temporary)
Location: Canada
Specialty: Dresses & Accessories
To order overseas: You can order directly from their website
Custom Sizing: No (not at this time)

Spooky Sparkle Party is a Canadian based independent Lolita brand known for their dark and colorful original sweet prints. As of November 2020, they are moving to their own independently hosted website and will be shifting listings from their Etsy. They currently make dresses ranging from size L to 3XL with their max bust at 138cm and max waist at 127cm.

Baroque

URL: https://baroquelolita.net/ & facebook.com/baroqueenglish
Location: South Korea
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order through Facebook or through Wunderwelt Fleur
Custom Sizing: Yes (sometimes)

Baroque is a Korean Lolita brand that focuses on classic style with occasional sweet Lolita pieces. Some of their XL size max out at 110cm-112cm bust. Sometimes they offer custom sizing depending on the piece.

Sleepy Land

URL: sleepyland.shop
Location: United States
Specialty: Dresses & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes

Sleepy Land is a brand new Western Lolita indie brand that has just had its first release. Their structure is Made-to-Order with cute sweet pieces in a range of pastel colors. Their recent release had a max 110cm bust and custom plus size options for additional sizes.

Kitty Kaya

URL: https://www.etsy.com/shop/kittykaya
Location: United States
Specialty: Dresses & Accessories
To order overseas: You can order directly from their Etsy
Custom Sizing: Yes

Kitty Kaya is a newer Western Lolita brand that creates colorful original print designs for sweet. Their largest size tends to be max 132cm bust and above this, they accept custom size options as well as commissions.

Cherie Cerise

URL: https://www.cheriecerise.com/
Location: Chile
Specialty: Dresses & Blouses
To order overseas: You can order directly from their website
Custom Sizing: Yes

Cherie Cerise is an independent Lolita brand based in Chile. Their max size tends to cap out at 110-115cm bust but they offer custom sizing by request on some of their pieces.

Fluffy Tori

URL: https://fluffytori.com/en/
Location: Switzerland
Specialty: Dresses, Blouses, Shoes, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes

Fluffy Tori is a Lolita brand that creates original print designs. Fluffy Tori also offers a modest collection of shoes designed with Lolita in mind that go up to a EU44 or roughly a US size 11.5 in women’s. Their Large size goes up to a 110cm bust and they also offer custom sizing options. They also feature size inclusive outerwear, which is pretty uncommon and awesome.

Anna House

URL: http://www.annahousefashion.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes

Anna House is a Chinese Lolita brand that creates sweet and classic pieces. Their pieces tend to have max bust ranging from 106-111cm and they offer custom sizing.

Strawberry Witch

URL: https://shop34239846.taobao.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can use a Shopping Service or buy from a Taobao reseller
Custom Sizing: Yes (sometimes)

Strawberry Witch is a Chinese Lolita brand that creates sweet and classic pieces. Their sizing tends to vary from XL to 3XL depending on the dress with a common max bust of 100cm-105cm.

Bodyline

URL: https://www.bodylinetokyo.co.jp/
Location: Japan
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: No

Bodyline is typically a brand that is recommended to new Lolitas for their affordable pieces and initial ease of access. But Bodyline has consistently offered a size range for most of their pieces for years, notably their 2L and 4L sizes that range to max 100cm-106cm+ bust. They have a good collection of solid pieces and cute prints that make good wardrobe staples when they’re restocked consistently. Bodyline has recently undergone a change in management and has posted surveys to the Western Lolita community for feedback.

Sweet Mildred

URL: https://www.etsy.com/shop/sweetmildred/
Location: United States
Specialty: Dresses & Accessories
To order overseas: You can order directly from their Etsy or from Lolita Collective
Custom Sizing: Yes

Sweet Mildred is a US based independent Lolita designer. They create small print collections in gothic and sweet stylings, as well as one-off custom dresses in a wide range of sizes.

Starry Frills

URL: https://www.instagram.com/starry_frills/
Location: Russia
Specialty: Dresses & Accessories
To order overseas: You can contact them on Instagram
Custom Sizing: No

Starry Frills is a brand new independent Western brand trying to release their first print as of December 2020. Their first dress caps off at a max 102cm bust so it is included onto this list and the creator has promised to expand into more cuts and sizes of this print after this first pre-order.

Kaneko

URL: https://kanekoshop.com/
Location: Russia
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes (occasionally)

Kaneko largely makes gothic style pieces but they occasionally feature pieces in pink and pastels that would be well suited for sweet Lolita or sweet ouji. The standard version of their Pierrot blouse goes up to 115cm bust and the plus size version goes up to 132cm bust.

Baby Ponytail

URL: https://www.babyponytail.com/
Location: Europe & China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: No

Baby Ponytail is a Lolita brand that focuses on classic and mature sweet pieces. Some of their pieces Large sizing has a max bust of 111cm-124.5cm

Alice Girl

URL: https://aggzs.taobao.com
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order from their Taobao using a Shopping Service or buy from a Taobao reseller
Custom Sizing: No

Alice Girl is a Chinese Lolita brand that creates classic and sweet pieces. Their motifs are typically centered around cute animals and foods. Their L size typically goes up to 106-113cm bust. A lot of Taobao resellers carry Alice Girl so you have a lot of options for ordering beyond their Taobao.

Belladonna

URL: https://belladonna.storenvy.com/
Location: United States
Specialty: Dresses & Accessories
To order overseas: You can order directly from their Storenvy
Custom Sizing: Yes

Belladonna carries a collection of one-off designed dresses as well as their own print collections. Their dresses tend to be available in their marked Size 1 and Size 2 with a max 101cm-121cm bust respectively. They specialize in wristcuffs and press on nails perfect for sweet Lolita. They’ve also started creating face masks to add to coordination. They can do custom sizing on a per contact basis.

Long Ears & Sharp Ears

URL: https://lnsears.storenvy.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes

Long Ears & Sharp Ears is a Chinese Lolita brand that specializes in sweet and classic original prints. Their L-XL ranges tends to max out at 100cm but they offer custom sizing.

Melikestea

URL: https://melikestea.com/
Location: Brazil
Specialty: Petticoats & Undergarments
To order overseas: You can order directly from their website
Custom Sizing: No

Melikestea is an independent Brazilian Lolita brand that specializes in colorful petticoats and bloomers. It can be a challenge navigating the pieces crucial to maintaining the Lolita silhouette, especially with small sizing, and that’s where MLT shines as an inclusive brand. Their waist & hip max measurements reach 140cm and use elastic for extra comfort.

Lady Sloth

URL: https://ladyslothshop.com/
Location: Poland
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes

Lady Sloth often produces classic or gothic original prints but when they make sweet prints, they’re always extremely popular. They also offer a range of blouses in pastel colors with a max bust of 124cm-160cm depending on the blouse style and also custom size.

Pop Princess Designs

URL: https://www.etsy.com/shop/lepopprincess
Location: United States
Specialty: Dresses & Accessories
To order overseas: You can order directly from their Etsy
Custom Sizing: Yes

Pop Princess Designs is a US based Lolita brand with unique original prints and dress constructions. While their pieces are mostly geared towards gothic and classic, they do also carry sweet pieces with the ability to custom size.

Kawaii Goods

URL: https://kawaii-goods.myshopify.com/
Location: United States
Specialty: Accessories
To order overseas: You can order directly from their website
Custom Sizing: No

Kawaii Goods is a Latinx-owned brand that mostly carries pieces for general kawaii fashions but their stockings and tights are perfect for sweet Lolita and come in sizes up to 5XL.

Soufflesong

URL: https://www.soufflesong.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their website
Custom Sizing: Yes

Soufflesong (Neverland) is a Chinese based Lolita brand that focuses on sweet, classic, and gothic designs. Their default L size tends to max out at 102cm/108cm or 125cm bust but they offer custom sizing on the vast majority of their pieces for over 120cm bust.

Alice Dream

URL: https://shop68590754.world.taobao.com/
Location: China
Specialty: Dresses & Blouses
To order overseas: You can order from their Taobao using a Shopping Service or through a Taobao reselller
Custom Sizing: No

Alice Dream is a Chinese brand that has made a dress series that is size inclusive. This M-L size goes to max 118cm bust. It’s presently unknown to me whether or not this brand is still active and whether or not they’ll make new collections but their Taobao is up and this collection can presently be ordered at the time of this posting.

Dear Celine

URL: https://dearceline.world.taobao.com
Location: China
Specialty: Dresses, Blouse, & Accessories
To order overseas: You can order directly from their Taobao using a Shopping Service or buy froma Taobao reseller
Custom Sizing: No

Dear Celine is a Chinese Lolita brand that mostly focuses on sweet prints. Their largest sizes tends to cap out at 100cm-105cm max bust making it at the lower end of inclusive sizing but still worth noting.

Chess Story

URL: https://chess-story.taobao.com/
Location: China
Specialty: Dresses, Blouses & Accessories
To order overseas: You can order directly from their Taobao using a Shopping Service or buy from a Taobao reseller
Custom Sizing: No

Chess Story is a Chinese Lolita brand that makes sweet and classic pieces. Their L-XL sizes tend to max out at 100cm-108cm bust.

Chocolate Bunny Store

URL: https://www.chocolatebunnystore.com/
Location: Mexico
Specialty: Dresses & Blouses
To order overseas: You can order directly from their website
Custom Sizing: Yes

Chocolate Bunny Store is an independent Mexican Lolita brand that prioritizes inclusive sizing. Their blouses are designed in a nice array of pastel colors for affordable pricing with sizing going up to 128cm. Some dresses go up to 152cm bust and custom sizing is available.

JoyAmaranthine

URL: https://www.etsy.com/ca/shop/JoyAmaranthine
Location: United States
Specialty: Skirts & Accessories
To order overseas: You can order directly from their Etsy
Custom Sizing: Yes

JoyAmaranthine is a US based independent Lolita brand who makes a mix of classic and sweet pieces. They specialize in skirts in a size range up to US 5X or roughly a 137cm max waist. They also offer custom sizing for their skirts.

Diamond Honey

URL: https://shop118385565.taobao.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their Taobao using a Shopping Service or buy from a Taobao reseller
Custom Sizing: No

Diamond Honey is a well-known Chinese Lolita brand known for creating a range of cute sweet prints. They occasionally make free size pieces or pieces that go up to a max 108cm bust and 116cm waist so they have been added to this list.

Magic Tea Party

URL: https://www.etsy.com/shop/MagicTeaPartyDesigns
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their Etsy
Custom Sizing: No

Magic Tea Party is an independent Chinese Lolita brand that makes cute and creative original print designs. Their team is a very small collection of seamstresses and they’ve recently started offering a Plus Size section on their Etsy specifically to appeal to overseas customers with a max bust size of 130cm and max waist of 120cm. Outside of this plus size section, their largest size tends to cap out at max 100cm-104cm bust. With more interest, they should be converting more of their designs to more sizes.

Yolanda

URL: https://yolandadress.taobao.com/
Location: China
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their Taobao using a shopping service or buy from a Taobao reseller
Custom Sizing: No

Yolanda is a Chinese Lolita brand that makes a mix of sweet and classic prints. Some of their dresses and blouses go up to 2XL or 102cm-105cm max bust.

Cream and Sugar Lolita

URL: https://cream-and-sugar-lolita.myshopify.com/
Location: Canada
Specialty: Petticoats & Undergarments
To order overseas: You can order directly from their website
Custom Sizing: No

Cream and Sugar Lolita is a brand new Canadian based Lolita brand that specializes in petticoats and bloomers. Their sizes ranges up to 3XL with a max waist of 167cm.

Aurora & Ariel

URL: https://shop107946550.taobao.com/
Location: China
Specialty: Dresses, Blouses, Undergarmens, & Outerwear
To order overseas: You can order directly from their Taobao using a Shopping Service or buy from a Taobao reseller
Custom Sizing: No

Aurora & Ariel is a Chinese Lolita brand actually known for their well designed petticoats and undergarments. Their petticoats go up to max 90cm-100cm waist. Their L size tends to go up to 102cm max bust for dresses and blouses and 105cm max for skirts.

Honorable Mentions

Haenuli

URL: https://haenuli.storenvy.com/
Location: South Korea
Specialty: Dresses, Blouses, & Accessories
To order overseas: You can order directly from their Storenvy or buy secondhand

The reason this brand makes the Honorable Mentions is because Haenuli no longer makes new Lolita dresses but their pieces can be found pretty frequently secondhand. Their pieces’ largest size tends to be max 125cm bust. Several of their old collections featured pastel colors and sweet motifs.

Lolita Collective

URL: https://store.lolitacollective.com/
Location: United States
Specialty: Retailer
To order overseas: You can order directly from their website

Lolita Collective is a US based organization focused on helping bring attention to small independent creators. They often visit conventions in the US, as well as participate in virtual events. Following their Instagram is a great way to discover new brands and creators.

Chinese Lolita Updates

URL: https://www.facebook.com/chineselolitaupdates
Location: China
Specialty: Shopping Service
To order overseas: Message them directly on Facebook or Instagram

Chinese Lolita Updates acts as an overseas shopping service for Chinese brands you would otherwise have to find directly through Taobao. They post pictures, updates, and size charts for every new release they share by a Chinese brands. Following them on Facebook or Instagram is a great way to discover new Chinese brands that make inclusive pieces.

Wunderwelt Fleur

URL: https://www.wunderwelt.jp/fleur
Location: Japan
Specialty: Retailer
To order overseas: You can order directly from their website

Wunderwelt is a secondhand Lolita website similar to Closet Child but they also have an online marketplace called Wunderwelt Fleur that stocks new Lolita brands. Some of the new brands they stock have sizing options for their dresses, abandoning the one-size-fits all. At the time of this posting, they carried several Lolita pieces with inclusive size options.

The Popular Brands

It’s not nearly as common as it should be but the popular sweet brands Angelic Pretty & Baby, the Stars Shine Bright do have pieces in their catalogs that are plus size friendly, so keep an eye out on Lacemarket, Fril, Mercari, Yahoo Japan Auctions, and other secondhand sites.

Some notable series:

  • BTSSB Shirring Princess (noted max bust 125cm)
  • AP Honey Cake (Re-release only; noted max bust 127cm)
  • AP Melty Berry Princess (JSK & OP noted max bust 112cm & 130cm respectively)
  • Ap Melty Cream Donut (noted max bust 110cm)

It hasn’t been updated since 2018 but large-to-plus-size-lolita.tumblr.com has a great archive of dresses and their respective max measurements.

Final Words

Some of these brands don’t have a lot of releases because they’re small brands, sometimes with one person teams, but that makes supporting them even more important so they can continue to make new pieces. Supporting smaller brands means they can continue to push for a new standard of inclusive Lolita pieces where the fashion truly can be for everyone. This blog only covered sweet Lolita but there are brands that specialize only in classic or gothic style that are not listed here. If you have any brands you’d like me to add to this list, please don’t hesitate to reach out so I can update it. Hopefully someone has found a new brand to follow and buy from!


Comments

  1. This is an excellent list, there are plenty of shops here that I’d never heard of! The only brand that I can think of to add would be Violet Fane, who tend to be on the gothic/classic side. Though their Otome Nostalgia series not only was very sweet, but super plus-size friendly, despite not offering custom sizing.

    1. Awesome, I’m glad you were able to find some new places! I wanted to add Violet Fane but Otome Nostalgia feels like a complete one-off series, I’m not sure if I can sincerely recommend them to sweet Lolitas because it’s highly unlikely they’ll ever make another pink print when reviewing their brand history. I think they’re much more better suited for classic and gothic Lolitas as a recommendation 🙂

  2. Dorothy Uranga

    I’ve never seen a long and complete list of inclusive brands, I hope more new plus size Lolitas see it. Finding out some brands don’t go up 100 cm in chest is a disappointment. Well, that was the reality a long time ago.

    Also, thank you very much for including CBS in the list!

    1. Definitely but hopefully more brands will start expanding their sizes so more and more people can wear Lolita. And no problem at all! Chocolate Bunny has a lot of great solid designs, you should be very proud! I hope you will continue making more and more pieces!

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